Choosing between Tiendanube plans looks easy until you read the fine print: the monthly fee is only part of the cost. The other part is the transaction fee, which changes with the plan and with the payment method you use. In this guide you will see the current prices of each Tiendanube plan in Argentina, what you pay on top of the subscription, the math to know when moving up a plan pays off and what none of the plans include.

Tiendanube plans 2026: pricing, transaction fees and which plan fits your monthly sales

The short answer
- Inicial (free): to validate products. No monthly fee and no transaction fee, but you get paid through Pago Nube and ship with Envío Nube.
- Esencial: for a brand that starts selling seriously with its own payment methods.
- Impulso: when you sell several million pesos a month through payment methods other than Pago Nube, or you need wholesale pricing, two warehouses or access to the store code.
- Escala and Evolución: for large operations with several users, more warehouses and dedicated support.
If you get paid only through Pago Nube, the transaction fee does not apply and the choice depends on features. If you use other payment methods, the math below tells you when the more expensive plan ends up cheaper.
Tiendanube plan prices (checked on November 7, 2026)
These are the Argentine peso prices on the official plans and pricing page:
| Plan | Monthly billing | Annual billing (per month) | Transaction fee with other methods | Pago Nube fee |
|---|---|---|---|---|
| Inicial | Free | Free | None | From 2.99% + VAT |
| Esencial | ARS 27,999 | ARS 20,999 | 2% | From 2.97% + VAT |
| Impulso | ARS 79,999 | ARS 59,999 | 1% | From 2.85% + VAT |
| Escala | ARS 244,999 | ARS 183,749 | 0.7% | From 2.65% + VAT |
| Evolución | On request | On request | Negotiable | Negotiable |
Three things to keep in mind:
- Prices are adjusted every three months. According to the Tiendanube help center, adjustments usually apply in January, April, July and October, and they do not change transaction fees.
- Annual billing is 25% cheaper. It makes sense once you know you will stay on that plan for a year.
- The page does not say whether prices include VAT. Check your invoice before doing detailed math.
Paid plans come with a 7-day trial with no credit card.
What the transaction fee is and when you pay it
Tiendanube charges a fixed subscription plus a percentage of completed sales, from 0.7% to 2% depending on the plan. That percentage does not apply to sales paid through Pago Nube.
In practice there are two scenarios:
- You get paid through Pago Nube: you pay no transaction fee to Tiendanube, but Pago Nube charges its own fee, which depends on the plan and on how fast the money is released.
- You get paid through another method (for example, Mercado Pago): you pay your plan's transaction fee plus that payment provider's fee.
One point to watch: the payment provider always charges its own fee, on every plan. The transaction fee is an extra Tiendanube charge that only applies when you do not use Pago Nube.
Which plan fits your sales volume: the math
If you get paid through other payment methods, the cost of each plan is:
Monthly plan cost = subscription + (monthly sales with other methods x transaction fee)
With monthly billing prices from November 7, 2026:
| Monthly sales with other methods | Esencial | Impulso | Escala |
|---|---|---|---|
| ARS 3,000,000 | ARS 87,999 | ARS 109,999 | ARS 265,999 |
| ARS 8,000,000 | ARS 187,999 | ARS 159,999 | ARS 300,999 |
| ARS 30,000,000 | ARS 627,999 | ARS 379,999 | ARS 454,999 |
| ARS 60,000,000 | ARS 1,227,999 | ARS 679,999 | ARS 664,999 |
That gives you the break-even points:
- Esencial to Impulso: Impulso costs ARS 52,000 more per month and charges one point less. It pays off from ARS 5,200,000 a month sold through other methods. With annual billing, from ARS 3,900,000.
- Impulso to Escala: Escala costs ARS 165,000 more and charges 0.3 points less. On cost alone, it only pays off from ARS 55,000,000 a month. With annual billing, from ARS 41,250,000.
The table leaves out the payment provider fee because you pay it on all three plans. If you get paid through Pago Nube, the fee gap between plans is a few tenths of a point, so the decision depends on what your operation needs.
What changes between plans besides the price
According to the official table on November 7, 2026, these are the differences that matter most for a brand that already sells:
| Feature | Esencial | Impulso | Escala | Evolución |
|---|---|---|---|---|
| Distribution centers | 1 | 2 | 3 | Unlimited |
| Wholesale price lists | Not listed | 1 | 3 | Unlimited |
| Monthly sales exports | 1 | 4 | Unlimited | Unlimited |
| Monthly AI uses for products | 30 | 150 | Unlimited | Unlimited |
| Support | Email and messenger | Adds WhatsApp | No data in the table | Priority |
| Analytics | Intermediate | Intermediate | Advanced | Advanced |
Impulso also adds bulk actions on orders and products and access to the store source code. Escala adds user restrictions. Evolución adds a dedicated ecommerce specialist and assisted migration.
Clear signs that it is time to move up:
- You sell wholesale and need different prices for resellers.
- You ship from two or more warehouses.
- You want design changes the editor does not allow and someone has to edit the code.
- Several people work in the admin and you want to limit permissions.
What no plan includes
The subscription is the smallest part of the cost of selling online. These costs come on top:
- Payment provider fees, on every plan.
- Shipping, which you pay or pass on to the buyer.
- Paid apps from the app store.
- Design and development if you want more than a template.
- Traffic: ads, SEO for your store, email and social media. Without visits, no plan sells.
If you are comparing Tiendanube with another platform, also read our Tiendanube vs Shopify comparison and the online store comparison for Argentina.
How to choose your plan in four steps
- Pull your sales for the last three months and split what you collected through Pago Nube and through other methods.
- Run the math with the formula above for your monthly average, not your best month.
- List the features you need today (wholesale, warehouses, code, users) and rule out plans that do not have them.
- Try the chosen plan for 7 days and switch to annual billing once you are sure.
Conclusion
The best Tiendanube plan is the one with the lowest total cost for your sales volume and payment method, without blocking your operation. With the formula in this guide you can work it out in ten minutes. What no plan solves is where your visits come from and how past buyers come back.
At We make it Lab we build and grow online stores: store development, Google and Meta ads, SEO, email and CRM. If most of your sales come from Mercado Libre today, start by calculating your real margin on Mercado Libre. And if you want to review which plan and setup fit your store, get in touch.
Sources
Frequently asked questions
- Is Tiendanube free? The Inicial plan has no subscription and no transaction fee. You get paid through Pago Nube, which has its own fee, and shipping goes through Envío Nube. It works for testing; to grow, most brands move to a paid plan.
- Does Tiendanube charge a fee per sale? On paid plans it charges a transaction fee of 2%, 1% or 0.7% depending on the plan, only when the sale is paid through a method other than Pago Nube.
- How often do Tiendanube prices go up? Every three months, usually in January, April, July and October. Before deciding, check the current price on the official page.
- How much does the Evolución plan cost? It has no published price: it is on request, and so is its transaction fee.

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